What goes up

If Andrew Shouler is writing it, I'm reading it. He sums up very eloquently about the ups and downs of the stock market:

Unfortunately, it is typical of stock markets everywhere that retail investors arrive and leave too late. People may turn instead to money managers, but it is difficult to blame those who don't, considering their reputation (in Western markets) for under-performing the market index, but profiting themselves anyway. Moreover, even spreading your investment across the market in mutual funds doesn't help if your timing is wrong and the whole market drops. The bottom line is that short-term speculation is riskier than drip-feeding your savings for long-term investment.

But here isa worrying thought: If, like he says, "A vibrant stock market is an integral part of a well-functioning market economy", how will they get them to invest their money again